Book on how to manage election campaigns now out
Election and media strategist Eero Brillantes together with development communicator and PR practitioner Geraldine Torres-Brillantes recently collaborated to publish “Election Game Changer Field Guide 2013”, a book on how to manage election campaigns.
An updated edition of the 2009 best-seller “Election Game Changer”, the new book is divided into three chapters.
The first chapter covers election end game scenario building and identifying campaign milestones to reach desired scenarios.
The second chapter delves on the step-by-step process of political mapping and market positioning of candidates.
The third chapter is about building an effective campaign organization.
The book also has case mentions and a full blown case study of an actual campaign plan designed by the authors for a candidate who ran and won in the House of Representatives.
Senator Alan Peter Cayetano provided the foreword to the book.
“Election Game Changer Field Guide 2013” is available at Fully Booked, Popular Bookstore and Ibon Book Shop, or can be ordered and sent via courier services.
The authors, through their companies Brillantes Campaigns (www.brillantescampaigns.wordpress.com) and Technomedia Asia (www.technomediaasia.wordpress.com) are also offering election campaign management and training for national and local candidates and their campaign organizations. The campaign package is a total “election war room” operations covering surveys, campaign planning,
campaign management counsel, candidates training, and setting up an effective campaign organization.
For more details, please get in touch at firstname.lastname@example.org and 09164455927 or visit www.brillantescampaigns.wordpress.com.