DepEd, Johnson & Johnson and Play Pilipinas ink agreement to promote active play
The Department of Education, Johnson & Johnson Philippines, and Play Pilipinas formalized last February 7 a Memorandum of Agreement to jointly promote the value of one hour of daily active play in children’s health and holistic development.
Dubbed “Di Lang Laro ang Laro”, the campaign is aligned with UNICEF’s Early Childhood Care and Development (ECCD) program, which advocates learning through play in education centers throughout the Philippines for children as well as World Health Organization’s recommendation that children should have at least 60 minutes of physical play daily for proper physical and mental development.
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