Quantcast

Filipinos get a first taste of Krispy Kroissant by Krispy Kreme

Anyone who has had a bite of Krispy Kreme’s Original Glazed® would understand why and how it spurred thousands when it was released 76 years ago. Crafted with the finest ingredients and melt-in-your-mouth goodness, it was the very foundation of the brand’s commitment to spreading out confectionary indulgence.

In the wake of the ring-shaped treat’s sweet success, Krispy Kreme pushed the envelope in the decades that followed as it moved to etch its flavors all over the world.  From dipped and filled doughnuts to a range of offerings tailored to various locations and occasions, Krispy Kreme’s trail of delight has reached far and wide with over 700 stores today.

Together with the Krispy Kreme team, Director of Global Product Innovation at Krispy Kreme Mark Susz incorporates culinary expertise and experiences to current trends to create exciting new products that speak of a true Krispy Kreme experience in every bite. “Our dedication is anchored on satisfying doughnut and coffee enthusiasts across the globe, hence, we continue to evolve Krispy Kreme’s offerings the same way the palates of patrons do,” says Susz.

Sweeping a sweet-tooth nation

When the world-famous doughnut and coffee brand expanded its footprint and made its touchdown in the country last 2006, Krispy Kreme sold 6,000 doughnuts and broke three records in Asia with Bonifacio High Street swelling with gripped customers. It wasn’t long until the brand thrived in the sweet-tooth nation with its offerings flying off the shelves and store openings rousing long lines for hours.

At present, Krispy Kreme continues to delight the Filipino market with a wide array of flavors—from HALAL-certified offerings in Davao to various confectionary lines including Truffle Kremes, Delectable Desserts, and the newlyupdated Baked Creations. With its signature offerings still making everyone’s eyes eager and mouths watering, Krispy Kreme moves forward to keep its patrons closer with yet another flavorful surprise.

 

Baked take on the popular treat

Half-croissant, half-doughnut, and fully-baked, Krispy Kreme’s latest product innovation, dubbed Krispy Kroissant, is made to take your cronut experience up a notch. Unlike the more popular fried version, Krispy Kroissant melts in the mouth with layers crisp like a croissant’s, and surprises the taste buds with aromas attributed to fresh doughnuts.

This must-try addition to the brand’s Baked Creations arsenal comes in four flavors that burst at the crust: Apple Cinnamon, Chocolate, Strawberry, and Vanilla Cream. The richness of apple chunks, Belgian chocolate ganache, a whip of strawberries, and sugar glaze lend fitting character to the inimitable flavors of Krispy Kreme’s dough.

“Krispy Kroissant goes beyond the hype of the pastry mash-up. It is a testament to how Krispy Kreme has that art of providing confectionary indulgence down pat, and we are thrilled to hand the first taste to the Filipino market,” says Jim Fuentebella, chairman of Krispy Kreme Philippines.”

All rolled in sugar, filled with pastry cream, and smothered in Krispy Kreme’s flavorful mixes, each bite is a satisfying reminder of how everyone’s go-to confectionary store is on the move to satisfy cravings with sweet fares like this. A piece or a dozen can go a long way—so rush to the stores from 10 a.m. to 2 p.m. and turn your days extra special with melt-in-your-mouth goodness just a few bites away.

Krispy Kreme is an international retailer of premium-quality sweet treats, including its signature Original Glazed doughnut. With a flagship store in Bonifacio High Street in Fort Bonifacio, Taguig City, the Company has offered the highest-quality doughnuts and great-tasting coffee in the country since 2006. Today, Krispy Kreme has outlets in 44 different locations nationwide, with Hotlight stores in SM Mall of Asia, Greenhills Shopping Center, Bonifacio High Street, Cebu IT Park, and The Annex at SM City Davao.

Comments are closed



Copyright 2014. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
To subscribe to the Philippine Daily Inquirer newspaper in the Philippines, call +63 2 896-6000 for Metro Manila and Metro Cebu or email your subscription request here.
Factual errors? Contact the Philippine Daily Inquirer's day desk. Believe this article violates journalistic ethics? Contact the Inquirer's Reader's Advocate. Or write The Readers' Advocate:
c/o Philippine Daily Inquirer Chino Roces Avenue corner Yague and Mascardo Streets, Makati City, Metro Manila, Philippines Or fax nos. +63 2 8974793 to 94

News

  • Belmonte: No need to amend Charter’s political provisions
  • Wife of slain racing champ, 2 others under ‘lookout’ order
  • German national found hanging in Masbate apartment
  • Nancy Binay opposes anti-dynasty bill
  • Police say Abu Sayyaf now kidnapping just about anybody
  • Sports

  • Mapua notches second win, gets better of SSC anew
  • JRU bombards hapless EAC
  • Pacquiao eyeing World Peace for his hoop team
  • Familiar names in the FIBA Basketball World Cup
  • Batang Gilas beats Japan, finishes 5th in Fiba Asia U-18
  • Lifestyle

  • What should gov’t execs, employees wear to work? Ask Sen. Legarda
  • The best people to travel with
  • Striking red and lusty white
  • Great cuts from veteran hairstylist Angelo Justin
  • Drenching and donations–local celebs do it, too
  • Entertainment

  • Miley Cyrus’ date turns self in, posts bail
  • ‘Original queen of all media’–UP
  • Daniel’s ma cooking up a storm by now
  • Angelina Jolie, Brad Pitt tie knot in secret French wedding
  • Good wishes from Heart’s friends
  • Business

  • Malaysia Airlines to cut 6,000 staff in overhaul
  • Manila Water invests P3.9B in Clark unit
  • PSALM reduces selling price of 218-MW Angat hydro plant
  • Phinma unit seen to breach P1B mark
  • Philex gets government nod to resume Padcal operations
  • Technology

  • PH ranks 8th in Ice Bucket Challenge participation
  • Google tests using drones to deliver goods
  • DigiTech conference, Best of Anime to keep September busy
  • Bill vs techy intruders mistaken as anti-selfie bill
  • Hello Kitty shocker ‘s-purrs’ online outcry
  • Opinion

  • Editorial cartoon, August 29, 2014
  • PH sports realities
  • A partnership with and for the poor
  • ‘Betty La Fea’
  • Behind Filipino (2)
  • Global Nation

  • Palace calls New York Times editorial ‘inappropriate’
  • New York Times hits Aquino for ‘political mischief’
  • China hastening work on reclamation projects in disputed waters–DFA
  • UN doing ‘back channeling’ talks to keep PH peacekeepers safe
  • Palace hopes for end to Golan Heights standoff, lauds ‘courage of Filipino spirit’
  • Marketplace
    Advertisement