Ogilvy wins five metals at the 2013 Tambuli Awards
Of the five metals that Ogilvy won at the 2013 Tambuli Awards, Ogilvy & Mather Philippines took home three for the “Real Men are Made of Tough + Love” campaign for Dove, which won the Gold Tambuli for Creative Effectiveness, as well as Silver Tambulis for Integrated Brand Content and Entertainment and Small Budget Brand.
The campaign celebrated men, who like the Dove Men+Care deodorant, are as caring as they are tough.
Ogilvy Public Relations Manila was recognized as well with a Bronze Tambuli in the Advocacy category for “TEN Moves: Creating Islands of Hope.”
The Entire Nation Moves or TEN Moves is a social mobilization campaign to build 10,000 classrooms around the Philippines.
Meanwhile, OgilvyOne Manila earned a Bronze Tambuli for “Imodium Toilet Tracker” in the Integrated Digital or Mobile-Led Program category. It is an app that enables users to find the nearest and cleanest public restrooms anywhere in Metro Manila.