Financial Adviser
Housing group asserts role in nat’l recovery
WITH ITS forthcoming national convention, the largest organization of subdivision and housing developers in the Philippines is reasserting itself in playing a key role in the country’s economic recovery.
“The country’s housing data show the property market is holding up well amid the global economic turmoil. This only shows how the Subdivision and Housing Developers Association could take an active role in promoting national recovery,” said Bansan Choa, national president of SHDA.
He said that considering that SHDA was composed of the country’s top real estate developers – Ayala Land, Vista Land, Robinsons Land and Filinvest among them – the group has the ability to establish its authority as the most influential real estate development organization in the country.
“Right now, there’s a double-digit growth in the number of projects, much better than last year when construction prices were too high. Imagine if we are able to sustain and even improve these figures,” Choa said.
He explained that the housing sector was composed of various segments catering to various financial capabilities of Filipino families: P400,000 for socialized housing; P401,000 to P750,000 for economic housing; P751,000 to P3 million for low-cost housing; and above P3 million for the “open market” including middle-income and high-end segments.
“All these sectors are exhibiting satisfactory figures at the moment and as we hold our national convention, we will push our members to do more considering that housing has a high multiplier effect on the economy,” Choa said.
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