Lowe’s offers a new view on holiday trends PLUS more new ideas and tips on Lowes.com

November 9, 2007

MOORESVILLE, N.C. – Embracing the spirit of the holiday season while keeping the essence of your own Asian traditions is now easier than you think. A harmonious blend of new customs with time-honored ones creates lasting memories for families. This season, Lowe’s presents a new take on celebrations with a suite of ideas, products and simple tips to help Asian consumers create their own individual style, at Lowes.com as well as Lowescreativeideas.com.

Lowescreativeideas.com is designed to assist Filipino American consumers with simple, easy-to-implement home projects that enhances their online shopping experience and beautifies their homes. It features Lowe’s variety of products and services, and a selection of Creative Ideas and How-to-Videos (broadband videos) that enable Filipino American consumers to be informed about Lowe’s quality products, services and installation instructions.

Offering tips and trends for this holiday season, Melissa Birdsong, vice president of trend, design and brand for Lowe’s says, “This year’s holiday color palettes offer plenty of room for decorating variety, from updated traditional looks to finishes and hues with a new twist. We’re pairing rich reds with gold accents to help customers achieve an elegant look while golden metals with creams; browns and copper lend a natural feel. For those with a more contemporary style, shimmering whites and silver accented with iced blues and aquas work well.”

Putting on the Glitz: To create a bit of shimmer, use silver and gold ornaments such as Silver 12 Piece Shatterproof Ornaments (#94268, $5.76) and Gold 27 Piece Shatterproof Balls (#164163, $12.97) in a large clear vase or bowl for a modern tabletop decoration. You can even hang them from lampshades to catch the light or use ribbon to drape them from chandeliers for a graceful display. Non-traditional ornament colors such as copper and pale blue are also very popular and mix well with traditional finishes.

O Tannenbaum(s): Nothing brings the season home like the smell of a fresh cut tree. For those who prefer the simplicity of an artificial tree, today’s technology has raised the bar, closing the gap between the look of authentic versus artificial. GE® Just-Cut trees with premium ConstantON™ lights (#55780, $300) burn continuously, even when a bulb burns out or becomes loose, and make decorating fun, easy, and safe.

It’s All About Lighting: The more the merrier when it comes to lighting this year. Energy efficient LED lighting means that lighting can move beyond the tree to just about anywhere in the home to create a warm glow and a festive mood (#259298, $9.97). For an affordable decorating option, place a Headwest Inc. 12 by 12 inch Beveled Mirror Tile (#197429, $19.86) behind lit candles on a mantle, or even use them as placemats.

For more inspiration to help create your own holiday style, visit Lowescreativeideas.com or Lowes.com for more helpful tips for your home.