Witness the Grand Festival of Lights at the SM Mall of Asia

Christmas is a special time for Filipinos, who prepare for the holidays months and months in advance. This is a time when families and friends gather together in celebration. SM Mall of Asia, the premier lifestyle destination by the bay, is the perfect place to celebrate the Christmas holidays in, thanks to its endless shopping, dining, and entertainment choices, as well as the most exciting holiday offers in the metro.

This year, SM Mall of Asia is celebrating the holidays with Christmas Toy Wonderworld, a whimsical festival where families and friends can enjoy the exceptional cheer that only Christmas can bring. Shoppers are invited to immerse themselves in a wonderland where larger-than-life characters and toys walk among them as they enjoy the endless choices that only SM Mall of Asia can provide.

One of the most exciting highlights of Christmas Toy Wonderworld is the 2012 Grand Festival of Lights, which features breathtaking floats from different brands such as Kids Universe, Toy Kingdom, Watsons, SM Department Store, the Science Discovery Center, Ace Hardware, SM Hypermarket, SM Appliance Center, Kultura, Akari and NXLED, and Storyland.

This year, the Grand Festival of Lights will feature breathtaking floats inspired by the beloved and exciting new toy concepts. This parade is perfect for children and the young-at-heart to create and share delightful holiday memories with their families and friends. The floats are accompanied by dancers and performers who will make the parade more interactive and festive for the audience.

The Grand Festival of Lights will make its merry rounds in the SM Mall of Asia starting the first day of December at 6 p.m. Shoppers are very much welcome to watch the parade on all Saturdays of December (December 1, 8, 15, and 22), and there will be a special Christmas Day parade as well. The parade will start along the North Arcade and end in San Miguel by the Bay.

Visiting the mall on a weekday? While you might miss the holiday spectacle of the parade, you will be able to view all the participating floats at the North and South Arcades. The Main Mall Atrium of the SM Mall of Asia is a must-visit location in the complex as well—Santa will be dropping by every weekend at 3pm, waiting for children’s wishes with his team of beloved cartoon characters.

Experience the magic of Christmas by making SM Mall of Asia your holiday destination for nonstop fun.

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