The early days of Robinsons Galleria
A historical view of Robinsons Galleria during it's construction phase captured between 1988 and 1989.
Photo courtesy of PILIPINAS RETROSTALGIA
A historical view of Robinsons Galleria during it's construction phase captured between 1988 and 1989.
Photo courtesy of PILIPINAS RETROSTALGIA
RLC moves forward with clarity and ambition under its Vision 5-25-50, a forward-looking roadmap anchored on five strategic levers, with the goal of achieving ₱25 billion in net income by its 50th year in 2030. This vision not only charts the company's continued rise, but also reinforces its commitment to creating meaningful impact in every community it touches.
By Nastasha Verayo De Villa
When a colossal fist of steel came punching up in triumph in the skies above the 32-hectare Bridgetowne Destination Estate in 2023, it became a clear exhibition of the enduring role of Robinsons Land Corporation (RLC) in shaping the country's urban and cultural fabric.
The 60-meter-tall, 330-ton “The Victor,” a public installation by mononymous Filipino American visual artist Jefre, presents a striking image amid the thriving Pasig-Quezon City skyline. The striking installation stands as a bold symbol of progress and a symbolic nod to the strength and resilience of the Filipino spirit.
This spirit is deeply woven into RLC's history, inspired by the journey of its founder, Mr. John Gokongwei Jr., who overcame adversity early in life to build one of the Philippines' most respected conglomerates, leaving behind a legacy rooted in hard work, innovation, and an unwavering commitment to nation-building.
Robinsons Land’s The Bridgetown will be part of Superman’s Talent Tour on June 19.
Robinsons Land Corporation founder John Gokongwei Jr.
Now on its 45th year, Robinsons Land Corporation marks its sapphire anniversary, a celebration of vision, resilience, and transformation. Much like the precious gemstone it symbolizes, RLC has become an embodiment of tenacity, thoughtful design, and purposeful growth.
The company's journey began in 1976, when Gokongwei, driven by a deep belief that “true progress goes beyond commerce,” ventured into property development with the Manila Midtown Ramada Hotel in Ermita. Even then, his focus was clear: to grow communities, uplift lives, and create opportunities that would benefit generations.
his vision took shape with the formal incorporation of RLC in 1980, as the company took bold but calculated steps to transform emerging and underserved areas into thriving urban centers. By 1989, RLC achieved a major milestone with its listing on the Philippine Stock Exchange, unlocking new levels of growth, investor confidence, and recognition as a rising force in the country's real estate industry.
Over the years, RLC's vibrant and sustainable developments have stood as a reflection of Gokongwei's core values of integrity, entrepreneurship, and stewardship, values that continue to guide the company today.
That pioneering spirit lives on through the steady stewardship of Mr. James L. Go, now Chairman Emeritus, whose leadership anchored RLC during its most pivotal periods of growth. It continues under the strategic direction of Mr. Lance Y. Gokongwei, now Executive Chairman, who ensures that bold aspirations are met with discipline, innovation, and accountability. And it was exemplified by the dynamic leadership of Mr. Frederick D. Go, former President and CEO, who led the company's expansion across asset classes and championed the successful listing of RL Commercial REIT, positioning RLC as a national leader in real estate.
At the heart of Robinsons Land's continued success is a workforce of dedicated, passionate professionals, engineers, architects, property managers, property specialists, finance experts, frontliners, and visionaries—who carry the torch of its founding values. From its project sites to its boardrooms, RLC's people live out the company's purpose every day: building not just structures, but lives of meaning and dignity. United under the banner of #OneRLC, this diverse yet deeply connected team exemplifies a shared culture of collaboration, integrity, and continuous learning. Under the leadership of President and CEO Mybelle V. Aragon-GoBio, RLC has nurtured leaders from within and empowered its people to deliver excellence, drive innovation, and serve with purpose across all business units and communities nationwide.
Looking ahead, RLC moves forward with clarity and ambition under its Vision 5-25-50, a forward-looking roadmap anchored on five strategic levers, with the goal of achieving P25 billion in net income by its 50th year in 2030. This vision not only charts the company's continued rise, but also reinforces its commitment to creating meaningful impact in every community it touches.
Robinsons Place Manila, opened in the early 1980s, marked more than just the rise of a commercial center. It introduced a new kind of community hub that served as a vital gathering space for residents, students, and workers in the heart of the city. It set the tone for what would become a legacy of innovation.
In 1990, Gokongwei turned the industry on its head by building Robinsons Galleria, the first-ever mixed-use development in the Philippines. Located in Ortigas Center, this groundbreaking project seamlessly integrated retail, office, residential, and hospitality components into a single dynamic complex, pioneering a model now emulated nationwide.
Most recently, Robinsons Pagadian opened in Zamboanga del Sur to much excitement as locals participate in the booming economy as entrepreneurs or customers enjoying fresh shopping, dining and entertainment options amid stunning interiors that honor their heritage.
Further deepening its commitment to service, RLC introduced the Lingkod Pinoy Center, an industry-first innovation that houses essential government services inside Robinsons Malls, giving millions of Filipinos greater access to public services in a secure, comfortable, and efficient environment.
However, RLC is more than malls. While more lifestyle centers are planned for many yet-overlooked locations across the country for the next five years as part of “Vision 5-25-50,”the real estate developer has heeded people’s varying and expanding needs by creating a blend of commercial, residential and office spaces, hospitality and logistics ventures, as well as mixed-use townships to deliver services that support growth and progress.
Robinsons Offices has led the way in sustainable development, with its growing portfolio of office developments earning LEED (Leadership in Energy and Environmental Design) and EDGE (Excellence in Design for Greater Efficiencies) certifications. These green buildings demonstrate RLC’s dedication to environmental performance, energy efficiency, and creating healthier spaces for tenants and communities alike. Moreover, the group has reimagined the modern office place through work.able, a flexible coworking space that provides future-ready and sustainable office spaces in its strategically locvated buildings, offering convenience and accessibility at world-class standards to help clients nurture their enterprising spirit and economic growth.
Fueling the backbone of the digital economy, RLX or Robinsons Logistix and Industrials Inc. responds to the surging demands of e-commerce and modern supply chains with a growing network of world-class, Grade-A logistics facilities strategically located across the country, empowering businesses to scale faster, operate smarter, and deliver with confidence.
RLC Residences develops both vertical and horizontal residences, ranging from condominiums to house-and-lot communities. Intentionally designed to foster thriving neighborhoods and cater to the diverse needs of modern Filipino families across various life stages, each project promotes comfort, leisure and security.
Robinsons Hotels and Resorts delivers exceptional service and authentic Filipino hospitality through its diverse range of brands and formats across prime locations in the Philippines including Mandaluyong, San Juan, Quezon City and Pasig in Metro Manila; Cavite, Palawan, Camarines Sur and Cagayan in Luzon; Cebu, Leyte, Iloilo, Negros Occidental and Negros Oriental in the Visayas; and Davao del Sur, South Cotabato, Lanao del Norte and Agusan del Norte in Mindanao.
Embodying the warmth, grace, and service excellence Filipinos are known for, the NUSTAR Hotel and Fili Hotel, within the NUSTAR Integrated Resort complex, redefine luxury hospitality with a proudly local soul.
Fili Hotel, the first-ever Filipino five-star hotel brand, showcases the best of our culture through thoughtful design, heartfelt service, and world-class amenities, offering guests a hospitality experience that is distinctly Filipino, yet globally refined. Alongside it, the ultra-premium NUSTAR Hotel caters to the most discerning travelers with bespoke experiences, panoramic views, and personalized touches, setting a new benchmark for elegance and sophistication in the Philippines.
Robinsons Malls has redefined luxury retail and lifestyle in the Philippines through iconic developments. Located in the heart of Bridgetowne, Opus stands as Metro Manila’s newest upscale retail destination, an immersive environment that blends art, architecture, and elevated experiences, catering to discerning urban dwellers with a refined taste for culture and design. In the Visayas-Mindanao region, The Mall at NUSTAR Cebu introduced the area’s first and only luxury shopping center, establishing a new standard of excellence in retail. The premier lifestyle destination showcases a curated mix of world-renowned luxury brands and standout regional retailers—including Louis Vuitton, Dior, Gucci, Loewe, Burberry, Givenchy, and Celine—within a spectacular coastal setting.
Robinsons Destination Estates—like Bridgetowne in Quezon City and Pasig, Montclair in Pampanga, and Sierra Valley in Rizal—constructs self-contained, fully integrated sustainable developments conceived to promote a healthy “Live-Work-Play-Inspire” lifestyle by combining residential spaces with commercial, office and leisure hubs for creativity, innovation and economic growth.
To date, RLC has built 56 lifestyle centers, 134 residential developments, 32 office developments, 33 destination estates and mixed-use developments, 26 hotels and resorts, 11 Work.able centers, and 13 industrial facilities across the country. These developments do more than reshape landscapes, they enrich everyday life and advance social inclusion in both urban and provincial areas. Each project brings with it lasting socioeconomic value by generating employment, empowering micro-entrepreneurs, honoring cultural identity, and enhancing access to essential services that uplift communities and support inclusive growth.
RLC’s journey has not been without trials. From the Asian Financial Crisis in the late 1990s, the Global Financial Crisis in 2008, to the unprecedented disruption of the COVID-19 pandemic, the company has proven its ability to withstand economic headwinds and emerge stronger. In every instance, RLC’s prudent financial management, diversified portfolio, and long-term mindset served as buffers against volatility, allowing it to protect its stakeholders while continuing to invest in growth. Rather than retreating during downturns, RLC leaned into opportunity, launching new formats, accelerating digital transformation, and staying firmly rooted in the communities it serves.
From resilience to responsibility, these experiences have shaped how RLC defines growth, not simply by scale, but by significance.
A three-time triump: Robinsons Land Corporation celebrates it’s third consecutive Best Developer award at the 2024 PropertyGuru Philippines Property Awards—honoring a legarcy of building inclusive, sustainable, and life-enhancing spaces for communities nationwide.
For RLC, progress is not measured by skylines alone, but by the lives improved through every project. The company is committed to a path of growth that is meaningful, inclusive, and sustainable. This means building with purpose: contributing to a greener and more resilient future, developing with a deep understanding of local communities, and honoring the identity and heritage of each place. Every RLC development is thoughtfully designed to reflect the unique character, needs, and aspirations of the people it serves, ensuring progress that uplifts, respects, and endures.
The prime developer’s sincerity when it comes to sustainability is not just talk, having invested heavily in green building certifications such as Leadership in Energy and Environmental Design, and Excellence in Design for Greater Efficiencies; introduced Sky Farm urban gardens (in partnership with FarmTop Philippines), and integrated energy-saving systems across its properties. Robinsons Offices has also installed rooftop solar panels, increased its use of renewable energy, and incorporated Low E (low-emissivity) glass windows that reduce heat gain and energy loss, enhancing building efficiency and environmental performance across its office buildings portfolio.
As Robinsons Land Corporation celebrates its 45th year, it stands not only as a leader in Philippine real estate, but as a trusted partner in national progress. Through decades of disruption and transformation, RLC has stayed rooted in its founding purpose: to uplift lives, grow communities, and build a better future for generations of Filipinos.
The road ahead is bold and ambitious, but as history has shown, RLC does not just rise to the challenge, it redefines what is possible.
With the unwavering values of its founder, the visionary leadership of its principals, and the dedication of every member of OneRLC, the company moves forward with purpose and precision, turning Vision 5-25-50 into a living blueprint for inclusive, sustainable, and meaningful growth.
From 45 years of shaping places to a future of shaping possibilities, RLC builds for better.